Will Bitcoin and Crypto Payments Go Mainstream at the 2018 World Cup?

Following Real Madrid's recent Champions League triumph and the conclusion of the club soccer season, the world eagerly awaits the 2018 World Cup in Russia.

While fans worldwide tune in to support their country and favorite players, those traveling to Russia to attend games have the exciting opportunity to spend their cryptocurrency at the quadrennial event.

At the last World Cup in Brazil, over 5 million people visited the FIFA Fan Fest and 3.4 million people attended a game.

This summer, for the first time, visitors will have the chance to pay for their World Cup experiences with Bitcoin and other cryptocurrencies.

Once there, travelers can exchange cryptocurrency for Rubles at the Moscow exchange or use a Wirex card.

Wirex, an official World Cup sponsor, allows travelers to load up a Visa debit card with BTC, USD, EUR, or GBP. In Kaliningrad, one of the Russian host cities, visitors can book accommodations at the Malina Apartments chain with Bitcoin, Ethereum or Litecoin.

James Rodriguez was the breakout star of the 2014 World Cup.

Recently, Rodriguez announced a partnership with SelfSell to become the first major athlete to launch their own cryptocurrency.

Regarding James Rodriguez, it will be interesting to see how his cryptocurrency ultimately pans out.

One day, a personalized cryptocurrency may be just as necessary as a social media presence for the world's biggest personalities.