Germany's Second Largest Stock Exchange Building Crypto Trading App

Institutional acceptance of cryptocurrency is gaining steam as Germany's second largest stock exchange announces development of a crypto trading platform.

Sowa Labs - a fintech subsidiary of Börse Stuttgart - announced last week a crypto trading app under the name Bison.

"You get the price you see - always! BISON requires no additional trading fees!".

Transaction fees are usually an exchange's main form of revenue, with sites like Binance offering a 0.1% standard trading fee.

Its safe to assume that Bison will operate in a similar manner for reason - the process of underwriting securities is very common in initial public offerings of stocks, providing insurance for the issuers of the stock while allowing the underwriter to sell the stocks to market, usually at a lower rate.

As Bison is based in Germany, there is not a significant market overlap between the two platforms.

At release, the app will only be available in Germany, allowing Bison to cement themselves in the European market.

According to a 2017 Global Cryptocurrency Benchmarking Study conducted by the University of Cambridge Judge Business School, the European crypto market accounts for 31% of all wallet users, providing Bison with a strong foothold from which to launch their platform.

The Bison app focuses heavily on creating an exchange that prioritizes accessibility in an attempt to make cryptos mass marketable by drawing in users that have avoided crypto due to its perceived technical nature.

Should this tool provide new investors with adequate reliable metrics for general trading advice, it could prove to be a decisive factor in success of this new exchange, offering a gateway into the emerging market without the notoriously difficult learning curve associated with the technicalities of crypto investments.